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+1 (800) 765-2158This article is guest posted by Wei Liang.
Many bloggers set up an opt-in form to get people to sign up to their newsletter and all they did was to send newsletter by newsletter. You should maximise the potential of your list as there are many other things that you can do with your email list.
1. Offer Freebies
Give your readers something in return for being so loyal to your blog and reading the newsletter you send to them every single time. Freebies can be in the form of your self-written E-Book or anything of value in which you can give it to your newsletter subscribers.
2. Run A Contest
You can run a contest to get your subscribers more involved in your blog. For example, you can ask to submit a review on a particular news or even product and services that they have used. The purpose of this is to create more interaction between yourself and your subscribers.
3. Selling Your Products
Offer a discounted price to your subscribers for products that you created yourself. This will establish a closer relationship with your subscribers and the fact that they join your newsletters implied that they are interested in the topic you talk about. This will also be the group of potential buyers to your product since they have already know what kind of quality you delivered through your daily blog entries.
4. Request For Testimonials
You need social proof from people whenever you want to sell your products. Therefore, the email list that you have are the best source of testimonials you can get from. Most would be willing to help you since they know that your product would definitely be of good quality.
5. Request For Affiliates
You will need affiliates to help you to promote and sell your products. Your email list is again your best source. At this point of time, you can already see the potential of creating your own products when you have a handful of email list.
6. Getting Content Ideas
There might be times where you are lacking content to blog about and you can turn to your group of subscribers. Ask them what they would wish to know more and what do they what to improve. This is very helpful because it not only give you ideas on what to write but also answering the doubts of your subscribers.
7. Outsourcing For Help
You might be good in blogging but know nuts about website building and you can also seek help from your subscribers. You can offer him a price for him to get the things done for you. This will be another way to build relationship with your subscribers.
There are so many things that you can do with your email list and are very essential as your website or blog grows larger. Do build your own opt in form today and apply some of the ways that I have mention. Best of luck to your success in handling your email list.
I haven’t done anything with my email list in a long long time. With your 7 tips, I guess today’s the perfect day to start. :)
My list has also been dormant for a while now, since I starte trading forex for a living. However I am going to do something again now.
You posted good informative post here. Now I knew some more thing i can do with my e-mail list. I was just using e-mail list just for basic contact to visitors or readers. E-mail marketing concept is one of the best marketing method in internet marketing.
I think this is a very good idea as long as the blogger doesn’t get out of control with these ideas resulting in spamming, something which may end up driving people away. But used correctly, this could be a very effective tool.
It is great to read about some of the different things that you can do when your blogging. I agree with CoolProducts though that too much spam can turn alot of people away.
Yeah… incentives work like crazy (at least for me) when trying to get a boost in subscribers…
The best part is that this is a long-term strategy… no wonder you’ve put it first :)