One of the trends that marketers have been doing for years now is content marketing. We may think that this strategy is new, but no, it has been with us and have been used for many years. So what is content marketing?Content marketing is a marketing strategy technique directed to the creation and distribution of highly valuable and relevant content that can attract a targeted audience and retain that audience. Basically, the purpose of content … [Read more...] about 5 Points to Keep in Mind for Content Marketing Success
Do you REALLY want to make money online?Listen now, because this is gonna be important and life changing.Last August 26, 2009, Carl wrote an article about how he’s got a secret: and that is “Content Is Not King” - it's marketing.It’s been about 6 years when he said that, but given that I believe what he said is true ‘till this day, this got me asking:"How do you simplify marketing to someone who’s just starting out?"Now, if you’re like m … [Read more...] about Move Over AIDA, 4P’s – Break These Three Walls To Sell More Instead
“Make your marketing so useful people would pay for it.” - Jay Baer, author of New York times bestseller, YoutilityMarketing is very important to every company. In fact, I think marketing is king. Marketing could make or break your company. Even if you have a great product, without the right marketing, people would not know how great your product is.There are two types of marketing, inbound and outbound: Outbound Marketing Outbound marketing is al … [Read more...] about Inbound Marketing vs. Outbound Marketing: What’s The Difference?
This make money online article is guest posted by Dan.When it comes to content for your business blog, it's really all about what your readers want. This may seem counterintuitive; after all, you're writing about your business, so shouldn't you be the one to decide what to write about? Yes and no. At a high level, it is true that you'll be writing about content that's related to your industry. But within your chosen subject, you should write content … [Read more...] about Writing A Useful Content For A Business Blog
This make money online article is guest posted by Alia HaleyNow as we move ahead from email marketing, mobile marketing seems to be making a wider space in our lives. And with social networking in a boom, the blend of social media and mobile marketing can work wonder in capitalizing your business.If you check the figures of adoption rate of Smartphones in US alone, it’s incredible, and similar is the story in Europe and other developing nations. Y … [Read more...] about Mobile Social Media and Mobile Marketing, What Does the Horizon Look Like?
This article is guest posted by Lauren BaileyBefore launching a product, marketers should have a very strong sense of the market for that product and how potential buyers will evaluate whether or not they should purchase the product, whether it’s software, an e-book, or even just web content or ads.In other words, having just a good product will not be enough to successfully make a name for your company in its niche. You'll also need to manage the p … [Read more...] about Some Questions to Ask about Your Consumer’s Purchasing Process