Back in 2006, when I was just introduced to the world of SEO, meta tags were the "craze". Everyone was talking about stuffing their meta tags with keywords--and it worked. Meta tags were a big ranking factor back then even though it's easy to manipulate. Of course,...
Blogs & Insight
In this section, we join the conversation about digital marketing in the Philippines with our insights!
What Are Outbound Links? Are They Good for SEO?
Links are what makes the world wide web, a web--sites linking out to other websites. Links pointing from point A to point B. However, there are many types of links. Today, we'll be discussing outbound links. What are they? Are they important for SEO? How many is too...
15 Essential Things to Do in Your Website During This Pandemic
COVID-19 has been affecting everyone in the world. We are all experiencing significant changes in almost all aspects of our lives. And, it is this pandemic that impacts most companies, if not all of them. Reality hits every part of the economy. Global markets are...
Importance of Emotional Connection in the Art of Persuasion
Emotional connection is one of the essential elements of persuasion. Having the ability to make the audience respond through touching their emotions is a good sign that you are able to get deeper into your audience’s decision making. Making them understand that you...
How to Create Engaging Social Media Content That Gets You Higher SERP Rank
Social signals? Does it really help increase SEO rank? Google’s Matt Cutts said that social signals do not affect search rankings. Perhaps. However, if something you posted on social media becomes viral, your page will be talked about, which means that your website...
Google Now Protects Users From Deceptive Pages
It's on! The battle between social engineering attacks and Google has begun. Of course, all Google wants is to protect its users. Google's Safe Browsing initiative have been protecting loads of people from sleazy websites and phishing attacks for 8 years. Last...