Hard News and Image Lookup for Affiliate Marketing

This article is guest posted by Riley Kissel

Although many successful bloggers are using different affiliate marketing techniques to build stronger relationships with their clients and increase traffic flow through to their website, the majority of traditional techniques are soon to fall by the way-side because they’re too predictable.

Rewarding online followers with gifts and other incentives for clicking and browsing is soon to become trite and overrated. The new hot approach to affiliate marketing is going to be using less-traditional modes like the reverse phone lookup of Anywho.com and the image lookups.

Reverse phone-lookup allows the user to find names, addresses, and businesses that they could then use on map searches or image searches, while the image lookups allow bloggers to add visual appeal to their websites and connect photos and images to content within their website on a particular subject matter.

The thing that makes image lookups so powerful is that for those who like using affiliate marketing to generate traffic, the blogger can use images to find topics to talk about or use images to compel online readers to click certain keywords within articles that the reader would have before ignored (without a shadow of a doubt).

When using image lookup systems, because search engines cannot read images (at least not just yet), in order for the images to be ranked, the system has to look for clues, which seems a little more cumbersome. Also, to successfully incorporate images, it is a good idea to keep one image per/page and to link the image with the keyword anchor text link with the same similar word-choice.

What I mean relating the image to the text is that each image should have a caption that uses some if not all of the same words as the hypertext associated with the blog. This way each reader is attracted to both the image and the text almost simultaneously.

It is also important that all images are readable when reduced to a thumbnail. It seems that the best use of image lookup with affiliate marketing will be when the subject matter applies to hard news and other more serious projects or when bloggers wish to connect to government entities and/or non-profit organizations.

Just as in writing or anything else, it is clearly important and critical to be selective in the images used with affiliate marketing and to limit the amount of images associated with a particular blog. The images should not take away from the written word or conflict with the writer’s intention or message. Any image that would distastefully create a negative image for your blog should not be included.

It’s going to be interesting how images take over the written word in the blog world and how blog-writers and the relationships they create with their clients will have to deal with the new sensation of having to use visual appeal to increase web traffic consistently.

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Steps That Super Affiliates Use To Rake In The Dough

This article is guest posted by Sushant Risodkar.

Do you believe super affiliates possess something you don’t that makes them so successful? I assure you super affiliates don’t possess anything that you don’t, besides the drive it takes to be a super affiliate. If you are serious about being a super affiliate it is very achievable.

In this article I’m going to discuss a few things you must do if you hope to get in the ranks of super affiliates. We are going to discuss choosing a niche market that is not too competitive, being able to generate a list and then leverage that list, along with offering attractive bonuses in order to get people to purchase from you instead of the competition.

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Choosing The Right Niche Market If You Want To Become A Super Affiliate.

Super affiliates don’t know anything that you don’t, but one thing they understand is the importance of choosing the right niche market.

Sometimes there will be products that are very expensive and you couldn’t imagine anyone would purchase them at a high rate. This isn’t the case, if you were able to find the appropriate niche you’d be surprised at how high conversions might possibly be.

Super affiliates are able to hone in on these types of niches, and then get all the sales they can out of it. But once a super affiliate has discovered a high converting niche, they will find related offers for the highest commission to offer to it.

Super affiliates are also smart enough to capture the traffic so they can market to it again and again. Even though they may be generating sales for somebody else, being able to have access to a high converting niche will enable them to generate revenue for other high-end products. So if you want to become a super affiliates, make sure you choose the right niche. Choosing the wrong niche can lead to low conversions and ultimately little income.

You Can Become A Super Affiliate By Squeezing All Of Your Traffic First.

Super affiliates are very good at generating targeted traffic towards a given offer. But they know that in order for them to generate revenue long term they must convert people onto their list. There are certain affiliates who make it their number one priority to build their list before they even decide to promote the offer.

By doing this they increase their conversions from what may be as low as 1% to as high as 10%. Of course a lot will depend on how much a particular offer costs, but it is not unknown to be able to generate $50 plus commissions at as high as 5% conversion rates for higher end products.

Also once you have gotten someone onto your list and you build credibility with them, they’re going to be far more trustful of you. You would’ve taken the appropriate time to build a relationship with your list, and as a result sending them an offer once in a while would not seem evasive. All of it comes down to a science, and the ability to execute time and time again.

Sometimes You Must Offer A Little Bit More Then Your Competition Does If You Hope To Be A Super Affiliate.

Super affiliates understand that for the popular products there will be a lot of competition. Super affiliates know the importance of offering more than the competition in order to generate sales. Usually they will offer a bonus in order to entice a buyer to purchase from them instead of someone else. This has become a trend these days. People on the Internet know the value of the dollar and usually they will shop around to see where they can get the best deal. Don’t assume because a given product costs the same at all sites that the deal being offered there isn’t sweeter.

Super affiliates may have any number of different bonuses they can offer to push a buyer into purchasing with them. You may need to take on the same approach, or figure out some unique twist to add to your affiliate marketing efforts to get more conversions. You must also master the art of using money generated to scale up successful affiliate campaigns. Once you’ve found that a given affiliate offer converts like crazy, you want to dump as much money as you can into it while it’s still hot.

Final Words

Super affiliates are super affiliates because they have mastered the art of capturing traffic, offering all sorts of bonus product so they will garner get higher conversions, and then reinvesting money into successful campaigns. Super affiliates are also prepared for major launches, usually by having money reserved for its promotion once it comes out. You can follow the same rules on your way to becoming a super affiliate. Once you have gotten to this level, then you may want to consider creating your own products and marketing them to a given niche as well.

Sushant Risodkar is a young blogger from India and has been making money online from past 2 years now. You can grab his FREE Secret-System to make money online in just 7 days. Do visit his blog – SmartBloggerz to know more about what he does.

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5 Tips You Can’t Miss to Make Money Online Faster

This article is guest posted by Hendry Lee.

This month, I’ll be celebrating my tenth year in online business. Looking back how I started, I couldn’t help but smile at the blunders that I made. As a computer geek with no business and marketing experience, I was a slow learner in this field. It took me a few years before I earned enough to replace my salary. But it has been a very worthwhile journey, I should say.

Other bloggers may say that you’re in a much better position today. You have all the information you need. Free articles and blog posts. How to guides. You name it. You can find it within three seconds using Google. In one way, they are right. But make no mistake though, it could become more of a liability than asset. Why?

Because people tend to spend time consuming rather than doing. They are overwhelmed and confused. It’s paradox of choice, if you will.

To help you fight this, let me give you 5 of my best tips that I wished I knew during my early years:

1. Be realistic about the growth of your business

Forget about those glowing success stories. Unless you think you have better chances at winning a lottery than everybody else, building a business or blog the “normal” way is more likely to get results.

However, every one of us has different idea about what considered normal. After reading all those stories, I guess we can’t help but believe perhaps we could also make a million dollars in 90 days. I sure did. In hindsight, that explains why I jumped from one opportunity to another.

Being realistic about starting and growing a business will force you to plan, to take it seriously, to expend real effort, and to forget about shiny objects.

2. Get involved with the market immediately

While I value education and training highly, they are no substitutes for interacting with the market.

No matter what a “system” tells you, no matter how good you are at following the step by step process, the feedback from the audience is more important than them all. By a long mile. You can always start simple (see tip 5 below) but you are not doing it right unless you hear what the audience says.

Forget perfectionism. Don’t over analyze. Find a way to stop them. And just join the conversations right away. Don’t presume you know the audience. Chances are, you don’t. This part is so easy nowadays, fortunately, with social media.

Tip 2.5: Listening to the audience is a mix of art and science. The art part means you have to practice. Delve deeper and discover instead of just scratching the surface. And oh, also filter their feedback. Some of the things you’ll hear come from people you want to avoid at all cost. They are not your ideal customers. Or they represent the minority of the market.

3. Keep a strong work ethic

My grandpa baked cakes and pies. He woke up during dawn, kept himself busy, and only stopped in the evening.

Knowledge workers, a term coined by Peter Drucker, have different notion as to what considered work. They usually exhaust their mental energy at the end of each day, instead of physical energy. (As bizarre as it sounds, too much mental work for a long time without working out causes low physical energy. So knowledge workers drain both!)

Either way, this dreaded word is not optional if you want to achieve anything, let alone your dream. Here’s the good news though, most of the work that you do right now may not be necessary. You can focus on a handful things that matter and make real progress, if you know what they are. (Again, see tip 5 below.)

4. Find motivation inside and outside

It still amazes me how many people don’t understand about making money online and online business, even until today. That made it rough for me in the early years, as whoever I talked to suggest that I should find a job instead. It took a lot of self motivation to overcome that feeling and stick with your dream.

Fortunately, nowadays you can find like minded community easily. Meeting real people in the real world, through something like meetup.com, will help keep the fire burning. Add networking as a side bonus, although that for many people will be more important as it can potentially open up new opportunities you otherwise would have missed if you don’t meet people.

5. Concentrate on the Big Three

OK, with a hundred moving objects all trying to grab your attention, it is far from easy to decide which is of higher priority and which is not.

Here’s how you gain an edge though. Focus on the important but not urgent tasks. Both Steven Covey and Harvey Mackay agree this strategy will pay off in the long run. Most people focus on urgent, but not actually important, stuff.

In building an online business, the Big Three are 1) traffic, 2) list, and 3) offer. The term list has grown beyond just email list. It could be your Facebook or Twitter followers.

If you’re just getting started, start with affiliate products for the offer. That will cut the time you need to deliver to your audience. (Also see point 2.) Nowadays, I doubt it if you can’t find valuable products or services in any market. Begin with one traffic source, one offer, and build a list of audience.

I really hope this article isn’t just one of those few hundred blog posts that hit your RSS reader (or Twitter or Facebook). The only way you can truly benefit is by using it. What have you learned over the years that you think can help others? Feel free to share.

Feel overwhelmed? Get your dose of underground online business strategies from Hendry Lee. While you’re there, download Online Business Framework for free. It’s the simplest way you can make money online and build an e-business.

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3 Power Boosts for Affiliate Sites

This article is guest posted by Sarah Wallace.

The secret is out; affiliate sites are a great way to make money online. But like any juicy secret, once it gets out there’s no stopping the fall out. In this case the rampant success of some internet entrepreneurs has caused a flood of affiliate sites. This influx has created a more competitive market that demands greater creativity from everyone that wants to excel in it. That’s why it’s not enough to just do the minimum and hope for the best. In order to stand out from the crowd, it’s going to take a few strategic moves that will boost the selling power of your site.

Content

The content of a site is more than just words and pictures. Content is really, at its core, about what the site has to offer. And I mean beyond just the products and services they are selling. There are so many reasons that content can make or break a site. That’s why the phrase “content is king” has become cliché in record time. See, content attracts links, links affect rankings, and high rankings bring traffic. But it’s even more than that. Content establishes credibility, demonstrates authority and generates buzz. Or at least it can and it should aim to.

Content creation can be a highly effective method of increasing the ways in which a customer can come into your site. If you have focused all of your time and energy on strictly ranking your homepage or landing pages for major keywords, you’ve missed a very large boat. According to Google 20-25% of searches are brand new, which means there is a very large portion of the population that is coming up with queries that don’t fit our keyword molds. That’s why it’s so important to try to think like the researching user. What are they looking for? Create that page and give them a place to land. Drawing visitors in is the fist step, and the more nets you have in the water the more fish you can catch

If you are seeking to elevate your affiliate site to the next level, consider offering more. Not more product or not signing up to more programs. I mean more free, quality information. From infographics, to videos, to widgets and games, people need a reason to call a site a destination. If you can give them that reason, they will come.

Usability

A great affiliate site not only has compelling content that brings in and keeps visitors. Successful websites also focus on the other most important aspect of the user experience; usability. Yes, this is a broad term, but it generally refers to the ease with which your site can be used and navigated. Usability research and modification is also a process which will never really be finished. There will always be information to track, user behaviors to analyze and changes which can be made to improve performance.

There are thousands of little ways usability can be improved. But there are a few major elements which are at the crux of it. First if you don’t have one, do yourself a favor and add a search function to your site. Most users would rather use a search bar than spend time trying to dig for what they want. However, if you happen to find a preponderance of visitors using your search function it’s likely an indication that your navigation needs work. It’s important to have each area of your site clearly labeled and whenever possible, singular in purpose. The more specific each page, or series of pages, can be the more accessible they become.

The other major usability issue to address right off the top is dead ends. Broken links and pages which that don’t lead a user logically to an end point can be a huge deterrent. There are so many free broken link checkers online that there really is no excuse for broken pages. Search engines and people hate broken links so do yourself a favor and clean them up. And while you’re at it, for the times when someone does reach one of these pages, create a custom 404 which is helpful and keeps the visitor on your site.

Finally, make sure you have plenty of clear and accessible call to actions. Whether the desired action is “buy now”, “sign up” or even just “read more” make sure that they are every where. Keeping the end goal front and center of every part of your site will help increase the chances that your visitors will actually wind up doing the action you want.

Branding

This part is one of the real defining elements of a great affiliate site. Is there a brand associated with this site? Does it conduct itself as a real legitimate business or a fly by night operation? Just because you don’t directly offer products or services, it doesn’t mean you can’t aren’t a real company. It doesn’t mean you have to be only a doorway to another site. If you implement the right strategies you can become your own brand without ever laying hands on a product.

Branding incorporates a lot of different elements, a logo, consistent themes and professionalism to name a few. The purpose of creating a brand is to identify and convey your voice and point of view. It also creates an entity which is distinctly memorable and unique. With an affiliate site in particular branding can be a huge advantage. Branding breeds recognition, which is something many affiliate sites struggle with. By focusing on building your site into an entity which is branded you make yourself more memorable which elevates you beyond the status of just another storefront. By establishing your site as brand with a distinct image and unique perspective you can not only increase your following but improve your overall credibility.

We are so far past a point where offering products for purchase qualifies as a reason to visit a site. Everyone is selling something and the proliferation of spam and web garbage has created an audience that expects more. Users have dwindling patience for websites which are not comprehensive. If you cannot provide education and/or entertainment in addition to what you are selling you are limiting your own opportunities to attract visitors. If you are getting regular traffic and not constantly monitoring behavior patterns for usability flaws you are probably losing business. And if you haven’t actively worked at establishing a brand you are not maximizing the potential of your business. By instituting these three power boosts n your affiliate site then the good news is you have a lot to gain. The bad news is you have a lot of work ahead of you.

Sarah writes about branding and marketing for a website that creates logo products. She has worked in online marketing for several years and loves challenges of promoting websites and making money online.

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Online Tools to Take You Beyond the Basics in Affiliate Marketing

This article is guest posted by Jason Acidre.

If you consider yourself an advanced affiliate marketer you may be on the lookout for the latest and greatest tools to use for your online business. Having the proper tools and services to use to your advantage can increase your profits and make you a much more efficient marketer.

Once you’ve learned the ropes with affiliate marketing and making money with the internet, it’s time to move on to bigger and better things—like making more money and finding more lucrative opportunities. One of the best ways to scale your online business to create more income is through using useful and innovative tools that will take your marketing efforts to entirely new levels. Many marketers understandably avoid these tools, and for good reason. A lot of the “top” programs and services can cost a lot of money and be a questionable investment. That being said, let’s take a look at some of the top online tools for increasing profits and growing your affiliate marketing business online.

Traffic Travis – A great free SEO tool to use is Traffic Travis. This free tool was rated on Cnet.com with 4.5 out of 5 stars and is an excellent free alternative to other expensive SEO programs. This software will give you a good idea of the search volume certain keywords get in each search engine (Google, Yahoo!, MSN) and will generate as many keywords as you like from your “seed keyword.” The software is completely free to download and use and is one of the better free keyword research tools online.

Affiloroma’s Affiliate Tools – At Affiloroma.com there are a wide variety of tools to take advantage of that aren’t just limited to either SEO or keyword research. This site offers a variety of tools that will help you check what backlinks your site has or even help you generate PPC ads. The site has premium features so it does cost money for most of their tools but for the access to multiple high quality tools you get on this website the price tag makes it a complete steal.

SEOmoz.org Tools – Another well known and highly reputable SEO website that offers tools to use is SEOmoz.org. This website offers a few free tools and several paid tools that you can use to better optimize your site and get better rankings in the search engines. There are programs that allow you to monitor and track your rankings, view backlinks and see how difficult a potential keyword is to rank for. The free tools on the site are worth trying out but the premium tools offer far more value and data. If search engine optimization plays a large role in your affiliate marketing efforts then getting your hands on these tools is a great idea.

Keyword Elite 2.0 – Another great keyword research tool that can be considered a competitor of Micro Niche Finder is Keyword Elite 2.0 This software program actually does multiple things aside from just basic keyword research and can give you valuable information on how to dominate certain keywords. For any PPC advertisers it also shows you the past successful ads of your competitors and their advertising history. The fee for this software is one time and it’s a great all-in-one option for PPC advertisers.

Market Samurai – Another top keyword research tool that does cost a fee to use is Market Samurai. This is considered by most as another great keyword research tool and competition measuring tool for seeing what keywords and niches can be easily dominated with little work. While this tool does cost money to use it gives you far more valuable data about the keywords and niches you’re targeting, so it virtually pays for itself over time. There’s a trial version of the program you can try out to see if it’s right for you before purchasing it.

As you become more advanced with your affiliate marketing you’ll likely want to use more and more of these tools until you’ve got a pretty good “arsenal” at your disposal. If you can afford to it really is best to have a variety of these services and tools to use so you can get the benefits of each individual one. If you’re uncomfortable with paying money for a tool you’re not sure you’ll use then taking advantage of some of the free services and programs is a great way to test the waters.

Make full use of the trial versions of programs to see if they work for you before committing to the monthly membership or full onetime payment. If you consider yourself an experienced internet marketer but you’re still wary of online programs and services then don’t purchase any service you aren’t completely sold on. There are complete beginners in affiliate marketing who make a fortune using nothing more than free tools and keyword research programs like the Google adword keyword tool. These programs do work well enough but for those who want to relieve some of the work load and get better results from their efforts paid programs and services should be used for the best results.

Jason Acidre is a Marketing Consultant for Affilorama, an affiliate marketing portal. They provide affiliate marketing education and advanced affiliate marketing tools for beginning and advance affiliates.

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5 Deadly Affiliate Marketing Mistakes You’re Probably Making

This article is guest posted by James Rey.

When it comes to affiliate marketing there is a lot of room to make mistakes. We all hear about beginners coming into the internet marketing industry and blowing thousands on PPC, purchasing lame products and putting all of their eggs in one basket—leaving them flat broke and frustrated in the end. That being said what are the 5 deadly affiliate marketing mistakes you’re most likely making? Let’s take a look at some of the most common and “deadliest.”

1st Mistake: Picking the wrong niche.

Regardless of how you’re sending traffic, if you send the most targeted visitors possible to a sales page in the wrong niche you won’t generate sales. There are certain markets you should aim for and if you find yourself in a niche where the sales pages and products just aren’t converting, you may have yourself a dud. The good news is you can easily remedy this by picking a different niche that is full of desperate buyers. For example pick something broad and where people absolutely need a solution. Things like weight loss and hair loss related products convert very well for this exact reason.

2nd Mistake: Forgetting to track and monitor ROI.

If you’re running a campaign on Google Adwords or another PPC network you’ll want to make sure you’re tracking every last click, impression and sale. Knowing exactly how well your traffic is converting into sales is critical for staying profitable and not running yourself into a hole. For example if you send $50 worth of traffic to a sales page and lose half of it to one $25 sale, you’ll need to take this into consideration when tweaking your campaigns. Always track and monitor your business model for maximum performance.

3rd Mistake: Forgetting to build a list.

This is one of the most common problems that are seen time and time again. Regardless of the niche you’re in you should build a list so you can profit from it multiple times instead of just the initial sale you make. Having a mailing list is as simple as putting up code on your sales page or blog and capturing leads—it’s the simplest and one of the deadliest mistakes you can make.

4th Mistake: Poorly written and formatted sales copy.

If you’re selling things via a blog or traditional sales page it makes no difference—good sales copy is the only thing that matters. If you’ve only tested one sales copy you could be leaving money on the table so split testing various copies is the only way to know which will convert best and make you the most money.

5th Mistake: Ignoring valuable up-sell opportunities.

If you’ve got a sales process where you’re going straight to the checkout page then you’re definitely leaving money on the table—big money. Regardless of what you’re selling your customer there is always something else you can promote to make a bit more money. Always split test and carefully choose what you up-sell but make sure you implement this strategy as soon as possible since every sale could be bringing in double, triple or quadruple the profit.

James Rey is a consultant for Affilorama, an affiliate marketing training portal that offers free training, education, and affiliate marketing tools to affiliate marketers.