Forget about blending your ads, disregard the heat map, toss away Joel Comm’s book. Don’t bother reading those tips dished out by make money online bloggers who have never even seen a Google checque.
If you want to make money with AdSense, read closely.
Simple sites make more money with AdSense
How do these sites look? Scroll below.
These sites are pretty clear-cut. There are no clutters and they don’t confuse the visitors. They don’t offer 97 or so options.
I did post about this in “Tighten your page and get 20-30% AdSense CTR” four months back. After that article, I redesigned my sites – further stretching their simplicity. Well, the result was an even better CTR.
It was not without a model. I followed closely the sites of the real AdSense gurus. And one of them is Michael Green. Michael, an internet marketer par excellence, is also a Conservative Member of the Parliament (UK).
Michael’s site is earning six figures monthly. Well, yes the traffic is already there. But the point is you have to convert that traffic into clicks.
Michael made his site incredibly simple that his CTR went to an amazing 30-40%.
Look at his site:
Here’s another example of a website that rakes in tons of AdSense money:
Now you know what a simple site looks. Yes, it’s on the edge of being ugly!
But do YOU care if it brings in 5 to 10 times more than your current earnings?
Ha!Ha! I feel your pain if you do a complete overhaul of your beautiful site.
If you still doubt that simple sites make more AdSense money than your 3 columned blog, why not try typing www.google.com? The site is the mother of all the simple sites. It collected tons of clicks in 2006.
Look at the Google site again. Ridiculously simple. While its competitors were busy converting their sites into a doorway of all information, Google concentrated on being simple. A plain logo and no banners. Content on the left and money ads on the right. Hey! there are even ads on the left.
The Google visitor is left with only a few choices. It’s either the content on the left or the persuasive ad on the right. The visitor is always in a hurry and decides quickly which makes Google’s CTR shoot thru the roof.
Follow Google’s example. Why have we not done this before? Google is showing us how it makes tons of money.